Martech feels overwhelming.

You don't have a tool problem. You have 15,000 of them.

London has about 15,000 streets. Nobody knows them all. You still get where you need to go. The Martech ecosystem is the same. The problem isn't that there are too many tools. It's that nobody inside your company has the time, or the standing, to tell you which ones matter right now.

Some of the teams I've done this work with.

  • Emirates
  • ITV
  • Carfax
  • Otrium
  • Faceland
  • Alula
  • Bennetts
  • DFDS
  • Specsavers

01 · Two workshops

One is about what to do. The other is about how two teams build it.

90 minutes · remote · 2 to 5 people

The decision session

For leaders who have to decide what happens next, and keep circling the same five options.

You leave with a list of what doesn't matter right now, one move for Monday, and a one-page note that says both, for everyone who wasn't in the room.

€1,500, fixed

How the session works

One day · in person · up to 20 people

Talking to Data Engineering

For teams that know what they want to build, and keep getting something slightly different back.

Your marketers and your data engineers in one room, rewriting your own briefs until both sides mean the same thing by every word in them.

From €6,500 per day

What happens on the day

Not sure which? That is what the intro call is for. Sometimes the answer is neither, and I'll say so.

02 · Why teams stall

The problem isn't information.

You have access to more research, benchmarks, vendor comparisons and LinkedIn takes than any previous generation of Martech buyers. And yet most teams I work with are stalled. Not because they don't know enough. Because they can't turn what they know into a decision they'll actually stand behind, or into a request the other team builds the way they meant it.

03 · Start here

Want to talk first?

I run a handful of these a month, personally. Before we fix a date for the one-day workshop, we always have a 30-minute intro call, and most sessions start that way too. You tell me what's going on, I tell you which workshop fits, or whether you need something else entirely. Either way, you'll know by the end of the call.

Book an intro call

Takes you to my calendar. Pick a slot, add a line or two about your situation, done.